To create a website, you need to follow 4 basic steps. Register your domain name Your domain name should reflect your products or services so that your customers can easily find your business through a search engine. Find a web hosting company You will need to find a web hosting company to get your domain name on the internet.
Prepare your content Think about what you want your customers to be able to do via your website. Build your website You can build your own website or have a professional web developer build it for you. Useful tips for creating a website Think about what your customers want to know, not just what you want to tell them. Use professionals to help you. An unprofessional website can potentially put customers off.
Update your website regularly, especially if you include information about your prices. Make sure your contact details are correct and easy for your customers to find. Promote your website in your marketing material and include it on your business cards. Find out how you can make your website easy for search engines, such as Google, to find. This is called search engine optimisation SEO. A web developer can help you with SEO for your website. Also consider Learn more about increasing website traffic and improving your search ranking search engine optimisation.
Find out how to optimise your website for mobile users. Watch recorded webinars to learn about maximising your website potential and search engine optimisation. Find out how to create a digital strategy for your business.
Previous Selling online Next Promoting your business online. Last reviewed: 24 Jul Last updated: 30 Sep Print Page Print Topic. Investing in your business is a terrific stepping stone for growth, and if you choose the right partner, you will end up with a valuable asset in your business which will serve you well and bring you lots of new customers.
The most important thing is to be sure that the handover is complete when the website is finalised. You want to be able to confidently perform all the most common tasks. These include updating your website, posting to your blog, uploading images, and adding new pages.
Get clear with the agency or designer about any possible ongoing costs if you need further customisation which is out of your comfort zone. It also makes it easier to hand over the task to someone else if your role changes.
It is the best way for you to truly take control of your online marketing. When you have created your website yourself, there is never any question about how any of it works. It also removes any anxiety associated with maintaining your website. As long as you have invested in a program to teach yourself how to do this properly, you will have moved to a place of confidence in your own ability to work on your website.
The answer to this question depends somewhat on what you plan to do with the website, how much functionality you want it to have, and whether you need it to grow with your business. Website builders such as Wix and Squarespace help you create visually appealing websites with relative ease. As with any new tool, you will need to invest time to learn the process, but it will certainly be less time-consuming than something WordPress, which has a steeper learning curve. I would recommend using a website builder only for a hobby site, or for a site where you will require the most basic functionality both now and in the future.
While you can quickly create something attractive with these builders, there are limitations to the functionality of these sites that come to light as your business grows and your website requirements evolve. For example, the nature of the drag and drop interfaces means there is a lot of code behind the pages which can make them less search engine friendly. I also hear of clients who find that the added extras start to mount up and the site ends up costing more to run than they initially anticipated.
I have seen numerous people soon become frustrated with the limitations of the builder platforms and start looking for a more robust and scalable platform. The WordPress platform is robust, completely adaptable, and incredibly scalable.
So you need to get good at it. And your website is going to be the cornerstone of all your marketing for your business, so it pays to get it right, from the start.
If I was building my own site, or asking someone else to build it for me, WordPress would be my platform of choice. So they had to scrap it and start again. Next time, they chose WordPress and it cost a fraction of the price, and was infinitely more flexible for their needs. With the right guidance, it is absolutely achievable for you to create your own site to a very high standard.
My clients have proved this time and again! If you do decide to have someone else build your website with WordPress, I definitely advocate working with an agency that specialises in it. Due to the popularity of WordPress, you will be able to find many to choose from. If you decide to take matters into your own hands and create your own website, I strongly recommend enrolling in a structured program which will teach you everything you need to get started.
Look for one that teaches you step-by-step how to build a website from scratch with a strong marketing slant so you learn how to create a website which will attract customers and grow with your business. Alana came on my website creation course and created a beautiful website in just 6 weeks whilst working a full time job.
Whether you go the designer route or do it yourself, view the cost of your website build or website training as an investment, not as an expense. Download my free Website Creation Cheatsheet to get you off to a flying start. Vicky Etherington has been running her own online marketing agency since , and in transitioned to working with coaches and therapists to teach them how to create their own client-attracting websites.
Move past the overwhelm and finally create a website that you and your clients love… one which generates leads and grows your income day in and day out. If you want to accelerate your website journey, side-step all the tech meltdowns, and create your own client-attracting website from scratch, join my Rock That Website.
Looking for inspiration for your new business website or coaching website upgrade? With the vast array of options out there, knowing where to start with website design and website redesign can be difficult. No credit card required. Design and build your own high-quality websites.
To create your own website, follow these steps:. Pick a template and customize anything, or answer a few questions and get a free website designed just for you. Start your own blog, add an online store and accept bookings online. You can always add more features as you grow.
Check out the mobile-optimized version of your site. Switch to the Mobile Editor to personalize it even more. Answer a few questions about your website, location and keywords and get a personalized SEO plan to get found online. Online Store. Start from scratch or choose from over designer-made templates that you can fully customize using the drag and drop website builder.
Make your site come to life with video backgrounds, scroll effects and animation. With the Wix Editor, you can create your own professional website exactly the way you want it. Answer a few simple questions and Wix ADI Artificial Design Intelligence will instantly build a personalized website just for you, complete with custom text and images.
Choose your style, change the layout and add any features you need for your business, like an online store or booking system. Build professional web applications with serverless computing and hassle-free coding. Manage all your content from integrated databases, add your own code in the built-in IDE or work in your own environment, and connect to s of APIs. Plus, you get total design freedom from the Wix Editor and optimized business applications.
Make your own website and get built-in tools to grow your business online. Start selling online and grow your business with a powerful eCommerce platform. Create a blog with built-in features to grow your reach and build a community. Get a professional domain name that matches your business and brand. Let clients book appointments or services and pay online.
Design your own professional logo and build your brand online. Improve your visibility on search engines with a full range of SEO features. Create a website with the Wix website builder and use the built-in professional business suite to promote and manage your business—all in one place. Generate leads and drive conversions with Email Marketing , Facebook Ads , Landing Pages and customer management tools.
Then track your success and make data-driven decisions on how to improve with Wix Analytics. Follow these 6 simple steps to create a website today. Sign up for a free website builder. Choose what kind of website you want to create. Customize a template or get a website made for you. Choose your starting point. Drag and drop s of design features. Add text, galleries, videos, vector art and more. Get ready for business. Add an online store, booking system, members area and blog.
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